Otolaryngologists are innovative thinkers but with the right know how, they can understand whether their idea is worth pursuing and then how to implement it into a potential new treatment or device. We will take the attendees through a process to get involved in becoming innovators within the specialty, prototyping new ideas, implementing these into the clinic and interacting with industry. Attendees will be encouraged to bring their ideas to the session so they can walk through the process using their own examples. We will give examples of ways to protect ideas when interacting an industry and how to engage industry to become involved.